BUILT ON EXPERIENCE. bACKED BY RESULTS.
Experience has taught us one thing: real estate professionals have never had more technology available—or more pressure to keep up with it. Every year brings another platform, another strategy, another promise that this one thing will finally make business easier.
We believe it should be the opposite.
Technology should remove complexity, not create it. It should strengthen relationships, not replace them. And it should help great agents sound more like themselves—not more like everyone else.
OUR MISSION
Our mission is simple: make technology work for the real estate professional. Not the other way around.
MEET THE TEAM
Stephanie Zais
Managing Partner
REALTOR®
Turning complex technology into practical business solutions for more than 30 years.
BUSINESS & TECHNOLOGY STRATEGIST, REALTOR®
Technology has changed dramatically over the past three decades. Helping real estate professionals adapt to it has been Stephanie’s passion every step of the way.
With experience spanning Director of Web Services, VP of Technology, VP of Strategic Solutions, and Broker/Owner of a private real estate brokerage, Stephanie brings a rare combination of technical expertise and real-world industry experience. She doesn’t just understand the technology—she understands the business it needs to support.
Whether it’s websites, social media, lead management, relocation and referrals, transaction management, or marketing strategy, Stephanie has spent her career turning complex technology into practical solutions that help agents build stronger businesses.
Browse through the milestones that shaped Stephanie’s career, or connect with her on LinkedIn to learn more.
Vice-President, Strategic Development
Genstone Realty
Helping a growing brokerage expand into more than 30 states required more than great ideas—it required the right technology, scalable systems, and a clear strategy for growth.
As Vice President of Strategic Development for Genstone Realty, Stephanie helped design and implement the operational foundation needed to support that growth. From relocation and referral systems to a new web presence, CRM implementation (kvCORE®/BoldTrail), and back-office operations (BrokerSumo), every initiative was focused on making the business more efficient, connected, and prepared for the future.
As a member of the senior leadership team, Stephanie also played an active role in shaping the company’s long-term strategy, helping guide decisions that supported sustainable growth across multiple markets.
This experience reinforced an important lesson: the best technology isn’t the most complicated—it’s the technology that helps people work smarter together.
Vice-President, Technology
NRT / REALOGY
At one of the nation’s largest real estate organizations, Stephanie led technology and operational initiatives that transformed how thousands of associates worked together across the country.
One of her largest projects consolidated five relocation and referral centers into two national service centers, creating a unified platform and standardized processes that supported more than 68,000 relocation referrals each year. The result was greater consistency, improved efficiency, and a better experience for both employees and the agents they served.
Following the success of that initiative, Stephanie helped lead the nationwide centralization of transaction and commission processing. By replacing more than 1,400 decentralized office processing roles with two highly efficient national service centers, local office staff were freed to spend less time on paperwork and more time supporting agents and their clients.
This experience reinforced a principle that still guides topCOREagent today: the best technology isn’t about replacing people—it’s about removing complexity so people can focus on what matters most.
Vice-President, Technology
NRT / REALOGY
Leading technology initiatives for more than 700 real estate offices, 68,000 agents, and 1,400 office administrators required more than technical expertise—it required a deep understanding of how real estate professionals actually work.
Stephanie led the nationwide transition to a custom-built paperless transaction management platform, working with teams across multiple states to gather requirements, balance different legal and operational practices, and guide one of the largest technology transformations in the company’s history. She also helped train offices across the country, ensuring the new platform became a practical tool rather than just another piece of software.
The result was a more efficient operation that saved millions of dollars annually while simplifying daily workflows for offices nationwide.
This experience reinforced a lesson that continues to shape topCOREagent: technology only creates value when it’s designed around the people who use it.
Director, Web Services
NRT / Realogy (*Anywhere)
As real estate increasingly moved online, Stephanie built and led a team of more than 60 web developers and database specialists responsible for creating and supporting many of NRT’s largest metropolitan websites under the Coldwell Banker and ERA brands.
Her team managed the complex flow of real estate data across the country, processing more than 600 daily MLS data and photo feeds while delivering accurate property information to national websites including REALTOR.com, ColdwellBanker.com, ERA.com, and numerous internal business systems.
Leading these efforts required balancing technology, data integrity, and the day-to-day needs of real estate professionals—an experience that deepened Stephanie’s understanding of how powerful technology becomes when it’s dependable, intuitive, and built to support the people using it.
This experience reinforced a lesson that continues to guide topCOREagent: great technology should feel effortless, even when the work behind it is incredibly complex.
Broker/Owner, Castle Homes, REALTORs®
While completing undergraduate degrees in Physics and Mathematics, Stephanie and her future husband, Michael, combined their talents to launch Castle Homes, REALTORS®, a private real estate brokerage.
As Michael focused on sales, Stephanie naturally gravitated toward the business, marketing, and technology side of the company. Long before websites became an industry standard, she secured the OpenHouse.com domain and began building an online presence to showcase listings and connect with prospective buyers.
Always looking for new ways to reach consumers, Castle Homes also partnered with the local cable television provider to transform unused broadcast time into a dedicated real estate channel, continuously featuring listings and educational real estate content for local viewers.
This experience sparked a passion that has shaped Stephanie’s entire career: finding innovative ways to connect great agents with the people they serve.
Carter Knapp
Partner
Licensed Agent
Helping real estate professionals grow stronger businesses for more than four decades.
OPERATIONAL LEADER, Trainer, Licensed Agent
More than four decades in real estate have given Carter a unique perspective on what truly helps agents succeed. From sales and management to operations, training, technology, and marketing, his career has spanned nearly every aspect of the industry.
Having served in leadership roles including Director, Vice President, Senior Vice President, and brokerage owner at both regional and national real estate organizations, Carter understands the challenges agents, brokers, and companies face because he’s experienced them firsthand.
Today, as a partner at RealTech Solutions and co-founder of topCOREagent.com and MyRealEstateContent.com, Carter brings together decades of industry experience with practical technology solutions that help real estate professionals build stronger businesses while staying focused on what matters most—the relationships they serve.
Browse through the milestones that shaped Carter’s career, or connect with him on LinkedIn to learn more.
Genstone Realty
As Genstone Realty rapidly expanded across more than 30 states, Carter partnered with agents & brokers to evaluate, implement, and integrate the technology platforms that supported the company’s growth. From CRM and back-office systems to operational workflows, he helped ensure the technology worked together to create a seamless experience for both agents and staff.
Today, that same practical approach continues at topCOREagent, where Carter helps shape the technology behind products that are powerful, intuitive, and designed for the way real estate professionals actually work.
Realogy
As Director of Information Technology, Carter oversaw the nationwide deployment and support of HomeBase, a transaction management platform serving more than 700 company-owned real estate offices.
Working at this scale reinforced an important lesson: successful technology isn’t measured by how many features it has—it’s measured by how reliably it helps people do their jobs.
Genstone Realty
As Director of Professional Development, Carter created a comprehensive online training program while coaching new and experienced agents across 15 states. From CRM mastery (kvCORE®/BoldTrail) to lead generation and business development, his focus was never just teaching software—it was helping agents build confidence in using it to grow their business.
NRT / Realogy
As Regional Vice President of Education, Carter led education initiatives for 315 offices and more than 12,000 agents across eight major Coldwell Banker companies throughout the Northeast. Working alongside local education leaders, he helped ensure agents and brokers had the knowledge, resources, and support they needed to succeed in an ever-changing industry.
NRT Mid-Atlantic Region
Earlier, as Vice President of Education, Carter developed and directed educational programs supporting 75 offices and more than 4,000 agents, leading a dedicated team responsible for delivering training that helped real estate professionals improve their skills, embrace new technology, and better serve their clients.
Throughout his career, Carter has believed that the greatest technology in the world has little value unless people feel confident using it. That same philosophy shapes every guide, tutorial, and training resource created for topCOREagent today.
Coldwell Banker Premier Realty
As Senior Vice President, Carter helped lead the operations of a regional brokerage with 900 agents across 24 offices in Colorado, Utah, and Nevada. His responsibilities spanned marketing, relocation, recruiting, training, and public relations, giving him a comprehensive understanding of what it takes to build and support a successful real estate organization.
Pacific Rim Realty
As Broker/Owner, Carter experienced firsthand the challenges and rewards of running an independent real estate brokerage. From business operations and agent support to marketing and growth, this experience gave him a practical appreciation for the day-to-day decisions brokerage owners face.
Help-U-Sell
As Vice President of Marketing for a national franchisor serving 600 brokerages, Carter directed national marketing, advertising, public relations, and franchise support. Working with brokerage leaders across the country broadened his perspective on the different ways successful companies grow while maintaining strong local relationships.
Realty World Corporation
Early in his career, Carter served as Vice President of Member Services for one of the nation’s largest real estate franchise organizations, supporting more than 1,500 offices through broker consulting, agent training, office technology, relocation services, national conferences, and operational support.
These experiences taught Carter that successful brokerages aren’t built on systems alone—they’re built by supporting the people behind them. That belief continues to shape every product, resource, and relationship at topCOREagent.
WHY WE BUILT TOPCOREAGENT.COM
We’ve spent our careers making real estate professionals more successful, and topCOREagent is simply the next chapter in that mission. Throughout our careers, we watched incredible agents slowly become overwhelmed. Not because they weren’t good at real estate. Because they were expected to become:
MARKETERS
VIDEOGRAPHERS
SOCIAL MEDIA MANAGERS
TECHNOLOGY GURUS
SEO SPECIALISTS
CONTENT CREATORS
EXPERT NEGOTIATORS
All that on top of serving customers and clients, participate in the community, and stay on top of all things real estate.
We didn’t think agents needed another platform. We believed they deserved someone in their corner.
OUR PROMISE
We’ll never ask you to become someone you’re not.
Because the best marketing never changes who you are—it simply makes you unforgettable.